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Meet our #wcw: @arika

 

AN INSIDE LOOK
AT WHAT IT'S REALLY LIKE TO LIVE THE #GLAMLIFE

 

1. WOULD YOU CONSIDER YOURSELF A GIRL BOSS OR A STYLE STAR?

I am a mix of both, a Girlboss and a Style Star! I am OBSESSED with clothes, literally, I will work for clothes! But as much as I love wearing over-the-top GLAM looks outside of the house, I spend a lot of time getting ready! I felt there was something missing in the fashion + beauty industry that I designed my own line of getting-ready robes that’s now sold online on my e-commerce shop!

 

 

  2. TELL US ABOUT YOUR JOURNEY TO BECOMING AN INFLUENCER AND STARTING YOUR OWN BUSINESS

Ever since I was in high school, I always had a blog! I would write what I wore, where I got it, and posted it online! It was merely just a hobby! My dream job though, was to become a TV Host! I wanted to become an entertainment journalist and got my Bachelor’s Degree in Communications at UC San Diego, then got my Master’s Degree in Broadcast Journalism from the University of Southern California! I then uploaded my hosting reel on my YouTube channel that I started during the time I was in school just to pass it around to TV Networks. I was able to host some entertainment shows on TV and online, which was a lot of fun! I noticed that my audience wasn’t watching those little segments that I was putting on my personal YouTube channel! I started answering to my comments when they requested makeup tutorials and I started posting how I did my makeup, and vlogs about my life! Those videos got far more views! Eventually, I was reviewing beauty products and apparel that I stopped auditioning! Now I do what I love, and it’s extremely fun and rewarding!

 

3. GIVE US A QUICK RUNDOWN OF YOUR TYPICAL DAY

I wake up at around 5:45 am! I drink some coffee, some water, and go to YOGA at 6:30am! This way, I get my workout out of the way, and if I don’t do it, I don’t feel right, lol! I come home, check my emails, and get ready for the day! Sometimes I have photoshoots for my website & clothing line, some days I film YouTube beauty videos or fashion hauls, and some days I just unbox beauty products and clothes, then organize it all, and plan my next project! I also cook almost every meal! Because I am plant-based, I like to know what I am eating! I also vlog and post these recipes on my social media platforms! Usually in the evening, I have a beauty event to attend, or I get together with friends! Since I am usually shooting all day, I like to hang out with friends or fellow bloggers in my community in the evenings! I am always in bed before midnight, so I can wake up early and do yoga again, lol.  

 

  4. HOW WOULD YOU DESCRIBE YOUR PERSONAL STYLE?

My personal style is ULTRA GLAM! My closet is filled with faux faur coats, vinyl and persplex, shaggy faux feathers, lots of lace, faux leather and suede, and funky animal prints! I love a REAL EXTRA look! I LOVE fashion that stands out, and items that are tight-fitting. I would say everything I have is far from casual! I love bodysuits, and blush tones and neutrals are what you will always find me in!

 

  5. WHAT INSPIRES YOU?

Every human! There are so many people that inspire me daily! To see everyone on social media, working hard and sharing a piece of their life, is truly amazing to me! Whether you are a beauty guru, fitness junkie, or a mommy blogger, I think it’s great that so many people share their experience to help others and that human connection is everything to me!

 

  6. WHAT IS YOUR LIFE MANTRA/FAVORITE QUOTE?

I have this thing that I share with my followers and it’s called the #glamlife. It basically means the life you’ve always dreamed of and living your life every day with a positive mindset so you can achieve the ultimate #glamlife! It doesn’t have to necessary mean you have all these glamorous objects, but whatever you want to come true, will align with you if you are glamorous on the inside as you are on the outside!

 

  7. WHAT IS YOUR FAVORITE COLLAB THAT YOU'VE DONE?

I’ve done a lot of collabs but my favorite collab was the Arika Lash by Lilly Lashes! I’ve always been a huge fan of lashes and wear them daily! To be able to design my own lash and to have makeup lovers all over the world wear my lash and show me was a dream come true! I also came out with a sexy gold sandal I designed with Jessica Rich, for Jessica Rich Collection! It’s a really nice gold sandal that goes with every outfit, and we called it the “So Bougie” Sandal, because when you slip it on, you feel sexy, fierce, and bougie all at the same time!

 

   8. WHAT ADVICE WOULD YOU GIVE YOUR YOUNGER SELF?

I would tell younger self not to doubt myself and to not be afraid and just go for it!

 

9. WHAT ADVICE WOULD YOU GIVE TO SOMEONE TRYING TO PURSUE A CAREER LIKE YOURS?

I would tell them to start! Also to find something they are passionate about, and to share that with the world!

 

10. HOW DO YOU DEAL WITH STRESS?

I do lots and lots of Yoga! And I also try to have a work-life balance by hanging out with friends and giving myself a break some days!

 

11. WHO INSPIRES YOU DAILY?

My mother inspires me everyday! She is truly an inspiration to me, because she is kind to every single person around her and also very creative! Growing, she would wake up super early to make sure I had a healthy lunch with my apples cut into shapes of bunnies, put faces on my rice balls, and my sandwiches were perfect triangles or hearts! I think that’s why I love cooking and I also love anything cute! On top of that, she always helped me pursue any of my dreams and aspirations, and allowed me to be creative and be who I wanted to be!

 

12. ANY NEW PRODUCTS OR COLLABS COMING UP IN THE NEAR FUTURE?

I’m always working on something! Can’t wait to be able to share soon!

 

13. LET'S TALK INSTAGRAM. HONEST THOUGHTS ON THE PLATFORM?

I honestly love it! Of course, like any platform, it has changed over the years, but it has changed my life in so many ways! It has given so many people opportunity to create content to share with the world! I have made friends through Instagram and it is also another way to keep up with my friends’ lives!

 

14. FAVE ACCOUNTS THAT YOU FOLLOW?

I like a lot of accounts, but I do love the travel bloggers because they post such beautiful places that I have never been to and it inspires me to get up and travel more!

 

15. IF YOU COULD ONLY WEAR ONE OUTFIT FOR THE REST OF YOUR LIFE, WHAT WOULD IT BE?

Probably a nude colored ruched mini dress, my gold collab “so bougie” sandal, and a white faux fur jacket! It’s SO my style, and I won’t ever be underdressed anywhere!

 

16. FAVE BEAUTY & MAKEUP PRODUCTS RN?

KKW Beauty Classic Blossom Palette, Dose of Colors Liquid Lipstick in Truffle, Hourglass Vanish Stick Foundation, Fenty Beauty Diamond Bomb All-Over Diamond Veil in “How Many Carats?”, Artist Couture Diamond Luxe Luminizer in Sexposé.

 

17. HOW DO YOU SPEND FREE TIME?

I like to work out, go to the spa with girlfriends, or try a chic new restaurant!



1. WOULD YOU CONSIDER YOURSELF A GIRL BOSS OR A STYLE STAR?

I am a mix of both, a Girlboss and a Style Star! I am OBSESSED with clothes, literally, I will work for clothes! But as much as I love wearing over-the-top GLAM looks outside of the house, I spend a lot of time getting ready! I felt there was something missing in the fashion + beauty industry that I designed my own line of getting-ready robes that’s now sold online on my e-commerce shop!

 

 

  2. TELL US ABOUT YOUR JOURNEY TO BECOMING AN INFLUENCER AND STARTING YOUR OWN BUSINESS

Ever since I was in high school, I always had a blog! I would write what I wore, where I got it, and posted it online! It was merely just a hobby! My dream job though, was to become a TV Host! I wanted to become an entertainment journalist and got my Bachelor’s Degree in Communications at UC San Diego, then got my Master’s Degree in Broadcast Journalism from the University of Southern California! I then uploaded my hosting reel on my YouTube channel that I started during the time I was in school just to pass it around to TV Networks. I was able to host some entertainment shows on TV and online, which was a lot of fun! I noticed that my audience wasn’t watching those little segments that I was putting on my personal YouTube channel! I started answering to my comments when they requested makeup tutorials and I started posting how I did my makeup, and vlogs about my life! Those videos got far more views! Eventually, I was reviewing beauty products and apparel that I stopped auditioning! Now I do what I love, and it’s extremely fun and rewarding!

 

3. GIVE US A QUICK RUNDOWN OF YOUR TYPICAL DAY

I wake up at around 5:45 am! I drink some coffee, some water, and go to YOGA at 6:30am! This way, I get my workout out of the way, and if I don’t do it, I don’t feel right, lol! I come home, check my emails, and get ready for the day! Sometimes I have photoshoots for my website & clothing line, some days I film YouTube beauty videos or fashion hauls, and some days I just unbox beauty products and clothes, then organize it all, and plan my next project! I also cook almost every meal! Because I am plant-based, I like to know what I am eating! I also vlog and post these recipes on my social media platforms! Usually in the evening, I have a beauty event to attend, or I get together with friends! Since I am usually shooting all day, I like to hang out with friends or fellow bloggers in my community in the evenings! I am always in bed before midnight, so I can wake up early and do yoga again, lol.  

 

  4. HOW WOULD YOU DESCRIBE YOUR PERSONAL STYLE?

My personal style is ULTRA GLAM! My closet is filled with faux faur coats, vinyl and persplex, shaggy faux feathers, lots of lace, faux leather and suede, and funky animal prints! I love a REAL EXTRA look! I LOVE fashion that stands out, and items that are tight-fitting. I would say everything I have is far from casual! I love bodysuits, and blush tones and neutrals are what you will always find me in!

 

  5. WHAT INSPIRES YOU?

Every human! There are so many people that inspire me daily! To see everyone on social media, working hard and sharing a piece of their life, is truly amazing to me! Whether you are a beauty guru, fitness junkie, or a mommy blogger, I think it’s great that so many people share their experience to help others and that human connection is everything to me!

 

  6. WHAT IS YOUR LIFE MANTRA/FAVORITE QUOTE?

I have this thing that I share with my followers and it’s called the #glamlife. It basically means the life you’ve always dreamed of and living your life every day with a positive mindset so you can achieve the ultimate #glamlife! It doesn’t have to necessary mean you have all these glamorous objects, but whatever you want to come true, will align with you if you are glamorous on the inside as you are on the outside!

 

  7. WHAT IS YOUR FAVORITE COLLAB THAT YOU'VE DONE?

I’ve done a lot of collabs but my favorite collab was the Arika Lash by Lilly Lashes! I’ve always been a huge fan of lashes and wear them daily! To be able to design my own lash and to have makeup lovers all over the world wear my lash and show me was a dream come true! I also came out with a sexy gold sandal I designed with Jessica Rich, for Jessica Rich Collection! It’s a really nice gold sandal that goes with every outfit, and we called it the “So Bougie” Sandal, because when you slip it on, you feel sexy, fierce, and bougie all at the same time!

 

   8. WHAT ADVICE WOULD YOU GIVE YOUR YOUNGER SELF?

I would tell younger self not to doubt myself and to not be afraid and just go for it!

 

9. WHAT ADVICE WOULD YOU GIVE TO SOMEONE TRYING TO PURSUE A CAREER LIKE YOURS?

I would tell them to start! Also to find something they are passionate about, and to share that with the world!

 

10. HOW DO YOU DEAL WITH STRESS?

I do lots and lots of Yoga! And I also try to have a work-life balance by hanging out with friends and giving myself a break some days!

 

11. WHO INSPIRES YOU DAILY?

My mother inspires me everyday! She is truly an inspiration to me, because she is kind to every single person around her and also very creative! Growing, she would wake up super early to make sure I had a healthy lunch with my apples cut into shapes of bunnies, put faces on my rice balls, and my sandwiches were perfect triangles or hearts! I think that’s why I love cooking and I also love anything cute! On top of that, she always helped me pursue any of my dreams and aspirations, and allowed me to be creative and be who I wanted to be!

 

12. ANY NEW PRODUCTS OR COLLABS COMING UP IN THE NEAR FUTURE?

I’m always working on something! Can’t wait to be able to share soon!

 

13. LET'S TALK INSTAGRAM. HONEST THOUGHTS ON THE PLATFORM?

I honestly love it! Of course, like any platform, it has changed over the years, but it has changed my life in so many ways! It has given so many people opportunity to create content to share with the world! I have made friends through Instagram and it is also another way to keep up with my friends’ lives!

 

14. FAVE ACCOUNTS THAT YOU FOLLOW?

I like a lot of accounts, but I do love the travel bloggers because they post such beautiful places that I have never been to and it inspires me to get up and travel more!

 

15. IF YOU COULD ONLY WEAR ONE OUTFIT FOR THE REST OF YOUR LIFE, WHAT WOULD IT BE?

Probably a nude colored ruched mini dress, my gold collab “so bougie” sandal, and a white faux fur jacket! It’s SO my style, and I won’t ever be underdressed anywhere!

 

16. FAVE BEAUTY & MAKEUP PRODUCTS RN?

KKW Beauty Classic Blossom Palette, Dose of Colors Liquid Lipstick in Truffle, Hourglass Vanish Stick Foundation, Fenty Beauty, Diamond Bomb All-Over Diamond Veil in “How Many Carats?”, Artist Couture Diamond Luxe Luminizer in Sexposé.

 

17. HOW DO YOU SPEND FREE TIME?

I like to work out, go to the spa with girlfriends, or try a chic new restaurant!



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